H&Y Filters JAPAN announced the HD Evo-series Landscape ND Kit and HD Evo-series Video ND Kit. The prices on the company’s direct sales site are as follows:
- HD Evo-series Landscape ND Kit 67mm: 22,200 yen (tax included)
- HD Evo-series Landscape ND Kit 72mm: 24,200 yen (tax included)
- HD Evo-series Landscape ND Kit 77mm: 26,400 yen (tax included)
- HD Evo-series Landscape ND Kit 82mm: 28,600 yen (tax included)
- HD Evo-series Video ND Kit 67mm: 22,200 yen (tax included)
- HD Evo-series Video ND Kit 72mm: 24,200 yen (tax included)
- HD Evo-series Video ND Kit 77mm: 26,400 yen (tax included)
- HD Evo-series Video ND Kit 82mm: 28,600 yen (tax included)
Note the website’s English language global page still quotes prices in yen.
The H&Y HD Evo-series Landscape ND Kit” and “HD Evo-series Video ND Kit” are EVO series ND filter sets that combine three ND filters with different densities to suit the needs of landscape photography and videography, as well as a lens cap and a filter pouch (which can hold up to nine filters).
The ND filters included in the set have two attachment methods to choose from in the EVO series (screw-in mode, when screwed directly onto the lens without using an adapter ring, and magnetic mode, when the included magnetic lens adapter is attached to the lens), a neutral ND coating that allows you to use it without worrying about color shift, low reflectivity thanks to an optimized coating, resolution thanks to excellent flatness, and water-repellent, dirt-resistant, scratch-resistant, and anti-static coatings, and they all have the excellent basic performance of H&Y products, such as the high quality and ease of maintenance that are common to H&Y filter products.
HD Evo-series Video ND Kit
This ND filter set covers a wide range of landscape photography, from slow shutter to long exposure. It includes three ND filters, a standard for landscape photography, and a special pouch. Available in four sizes: 67mm, 72mm, 77mm, and 82mm.
- Set contents: EVO ND filters (ND8 [3-stop dimming], ND64 [6-stop dimming], ND1000 [10-stop dimming]), magnetic lens adapter, magnetic lens cap, filter case
- Accessories: Adapter rings (for each size), magnetic lens cap, filter case
HD Evo-series Video ND Kit
Based on feedback from videographers, this set includes three ND filters in the optimal combination for video shooting, plus a dedicated pouch. Available in four sizes: 67mm, 72mm, 77mm, and 82mm.
- Set contents: EVO series ND filters (ND8 [3-stop light reduction], ND16 [4-stop light reduction], ND32 [5-stop light reduction]), magnetic lens adapter, magnetic lens cap, filter case
- Accessories: Adapter rings (for each size), magnetic lens cap, filter case
In addition to being able to stack ND filters together, they can also be freely combined with separately sold EVO series CPLs, protection filters, step-up rings, various H&Y magnetic filters, and REVORING variable step rings (compatible with 67/77/82mm sizes).
Common features of H&Y magnetic filters and the EVO series
High flatness with unique HD technology that does not impair resolution
Using B270 glass from the German company SCHOTT, and using the company’s unique HD technology (a series of manufacturing techniques including polishing the glass surface and fixing it to the filter frame), the company claims to achieve a high level of flatness without compromising the original resolution of the lens.
These are the features that each company touts as a differentiating feature of their high-grade products, but H&Y uses them in almost all of its current filter products, regardless of product grade, regular filter, or special effect filter.
HD Technology is used in almost all current H&Y filter products.
Excellent maintainability
The filter is easy to maintain thanks to its anti-static, anti-fouling, water-repellent and scratch-resistant coating (on both sides), allowing it to be used for a long time.
Features of EVO Series Filter System
There are two attachment methods: screw-in mode, which allows you to screw it directly onto the lens without using an adapter ring; and attaching the magnetic lens adapter included with various EVO series products (excluding protection filters) to the lens, which allows for instant attachment, detachment, and replacement using the magnetic method.
* Operation differs depending on the installation method. For products with double frames such as CPL filters, in screw-in mode you adjust the effect by turning the front frame as with conventional products. In magnetic mode, you turn the entire double frame without paying special attention to the frame.
It is compatible with conventional H&Y magnetic filters, and can be used with the included adapter ring, step-up ring [product number: MA] and lens cap [product number: LC], as well as being interchangeable or stackable with various magnetic filters.
* Also compatible with the Marumi Magnetic Slim Filter manufactured and supplied by H&Y and sold by Marumi.
Other features of the EVO series
- By polishing B270 glass from German company SCHOTT using our unique HD polishing technology, we have achieved excellent optical performance with extremely high flatness and transmittance, without compromising the original performance of the lens.
- An optimized anti-reflection coating minimizes flare and ghosting, even in scenes with strong light sources.
- Anti-static, stain-resistant, water-repellent and scratch-resistant nano coating (double-sided coating)
- The frame uses a permanent magnet with strong magnetic force
- A6063 aluminum material, a strong and corrosion-resistant metal.
Future developments of the EVO series
- New 95mm size filter products now available
- Mist filters: Black mist, White Pro mist, and other types planned
- Other special effect filters (release date undecided): Streak filters, cross filters, etc.
