ZEISS has fully acquired Ncam Technologies, a camera tracking system developer.
Data obtained by camera tracking systemS is indispensable for virtual production and live production. The presence or absence of such data greatly affects the work process in post-production as well. Ncam’s tracking system makes it possible to acquire data with the optimal tracking method according to the shooting environment, regardless of whether it is indoors or outdoors.
With the addition of the Ncam system to the ZEISS cine lens series, including Supreme Prime and Cinema Zoom, and CinCraft, which began providing data in 2022, demand for ZEISS cine lens products is expected to grow further with the future Camera tracking and VFX technology being released. These new lenses will be efficient, better the workflow, and create better imaging.
Commenting on the announcement, Christoph Kasenabe, Head of Cine Lens Division at ZEISS, said:
With years of experience in the filmmaking industry, ZEISS cine lenses and lens data technology, as well as Ncam’s unrivaled camera tracking system, are now available to our customers. The fusion of ZEISS and Ncam technologies will enable the construction of next-generation camera tracking systems for VFX and virtual production.
Similarly, Bryce Michoud, Head of Research and Development at Ncam, commented:
We are working with ZEISS employees to build the next generation camera tracking system and have great expectations that it will be available to more users.
Founded in 2012, Ncam Technologies now has offices in London and Los Angeles. New products after the acquisition will be announced later this summer. Users of existing Ncam products will also be able to use new features and upgrade programs as appropriate. For now, it is safe to say that this acquisition follows an existing trend of AI-assisted tracking in both cameras and lenses, along with other increases in camera-tracking technology.