Vizrt has announced a merger with NewTek. The integration will provide customers, partners and end users with additional products and a single product portfolio. Vizrt is a provider of real-time graphics and live production solutions for content creators. They announced plans to create a comprehensive single-vendor product portfolio for content production with this acquisition. Vizrt originally acquired NewTek as a company in 2019, the two companies have largely operated separately under the Vizrt Group, focusing on their respective broadcast and pro audiovisual markets.
Vizrt CEO Michael Hallen commented on the full integration: Portfolio includes moving to IP-based infrastructure, monetizing, capturing audience attention, creating content remotely, promoting remote collaboration, moving to the cloud, focusing on sustainability, security, and skills gaps. We’re finding that our customers across both sides of the spectrum are evolving and often need to do more with less. Now Vizrt is your one-stop service to support everything.
A customer-first organization
Vizrt and NewTek strive to integrate and grow their customer service, support, university, research and development, and product teams to best serve customers who have become increasingly intertwined in recent years.
After many years of investment, our Customer Success department, which includes service and support, has grown to a significant 150-person department, says Mr. Hallen. Our R&D team has over 250 engineers spread across 6 global locations. Our product team has also developed and released over 20 innovations over the past year, with more in the works.
Vizert’s opportunities for partners
Through an integrated product ecosystem, all partners gain access to the entire portfolio to deliver new solutions and support business growth. Through Viz University, Vizrt’s learning platform, partners can take new courses and earn expert certification in studios, graphics, automation, live production, cloud and more.
New products for end users
To better meet the needs of end users and customers, Vizrt plans to expand its product portfolio and introduce a new entry-level video production system for streamers and content creators, as well as a new cloud live production system. Vizrt aims to support everyone who creates content with the best storytelling solutions and scalable product portfolio, whether for individuals, educational institutions, businesses, global broadcasters, or anything in between.
